{"product_id":"toward-a-psychology-of-being-abraham-maslow-0471293091","title":"Hacia una psicología del ser – Abraham H. Maslow","description":"\u003ch2\u003eWhat is \"Toward a Psychology of Being\" about?\u003c\/h2\u003e\u003cp\u003eOriginally published in 1962, \u003cstrong\u003eToward a Psychology of Being\u003c\/strong\u003e is a foundational work by humanistic psychologist \u003cstrong\u003eAbraham H. Maslow\u003c\/strong\u003e. In this book, Maslow lays the groundwork for his theory of self-actualization and explores peak experiences, concepts that have transcended psychology to influence fields such as management and leadership. The text invites reflection on human potential and the conditions that allow individuals to achieve their maximum development.\u003c\/p\u003e\u003ch2\u003eWhat key Maslow concepts does it address?\u003c\/h2\u003e\u003cp\u003eMaslow is known for his hierarchy of needs, but in this work, he delves into the higher levels of the pyramid: self-actualization and transcendence. \u003cstrong\u003eToward a Psychology of Being\u003c\/strong\u003e examines how people can overcome basic deficiencies and focus on growth, creativity, and fulfillment. It also introduces the notion of peak experiences, moments of ecstasy and clarity that transform one's perception of self and the environment.\u003c\/p\u003e\u003ch2\u003eWhy is this book essential for leaders?\u003c\/h2\u003e\u003cp\u003eIn the field of management, Maslow's work offers a humanistic vision that goes beyond economic incentives. Leaders who understand intrinsic motivations and the need for transcendence can create work environments where employees not only perform but also self-actualize. This book provides a framework for understanding engagement, innovation, and inspiring leadership, concepts increasingly valued in modern organizations.\u003c\/p\u003e\u003ch2\u003eHow to apply these teachings in management?\u003c\/h2\u003e\u003cp\u003eFor managers, \u003cstrong\u003eToward a Psychology of Being\u003c\/strong\u003e suggests that the leader's role is to facilitate personal and professional growth. Fostering autonomy, purpose, and talent development are practical applications of Maslow's theory. Furthermore, recognizing that higher needs (esteem, self-actualization) are powerful drivers can transform company culture. This approach is compatible with methodologies such as transformational leadership and humanistic management.\u003c\/p\u003e\u003ch2\u003eWho should read this book?\u003c\/h2\u003e\u003cp\u003eIt is a recommended read for human resources professionals, coaches, trainers, and anyone interested in personal development. In a business context, it is especially valuable for leaders who wish to go beyond traditional management techniques. \u003cstrong\u003eToward a Psychology of Being\u003c\/strong\u003e is not a manual of instructions, but a source of inspiration that invites rethinking human nature and the potential of each individual.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eNote: This book is a reference work in humanistic psychology and does not substitute professional advice in mental health or business.\u003c\/em\u003e\u003c\/p\u003e","brand":"Abraham H. Maslow","offers":[{"title":"Default Title","offer_id":48754442272922,"sku":null,"price":83.19,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0761\/4831\/0170\/files\/7180_Qn51BL._SL1360_951ddf28-6ab3-4636-8ef3-3c46be4700ff.jpg?v=1784234952","url":"https:\/\/vitaminaspain.es\/es\/products\/toward-a-psychology-of-being-abraham-maslow-0471293091","provider":"vitaminaspain","version":"1.0","type":"link"}